In floral design, what is the center of interest known as?

In floral design, the center of interest is known as the focal point. This term refers to the specific area in an arrangement that draws the viewer's attention first. The focal point is essential because it creates visual interest and can guide the overall design.

A well-defined focal point can be achieved through the use of contrasting colors, distinctive textures, or unique forms. It serves as the main attraction around which the other elements of the arrangement are organized, providing a sense of direction and purpose to the design.

While emphasis, proportion, and balance are also important principles in floral design, they play different roles. Emphasis relates to highlighting certain aspects of the design to create interest, proportion refers to the size relationships between components in the arrangement, and balance ensures that visual weight is distributed evenly throughout the design. However, it is the focal point that specifically denotes the main area of interest that captivates viewers.