Which term is used to describe a measure of color intensity when gray is added to a hue?

The term that describes a measure of color intensity when gray is added to a hue is tone. When gray is mixed with a hue, it alters the purity of the color, resulting in a tone. This process reduces the vibrancy or saturation of the hue, providing a more subdued color.

Intensity refers to the brightness or purity of a color rather than the addition of gray. While it's true that intensity can relate to how strong a color appears, it specifically pertains to the color's vividness rather than the broader concept of how hues can change when mixed with gray.

Understanding tones is essential in floral design as it helps designers create more complex and visually appealing arrangements by using a range of muted colors that can harmonize with or contrast against brighter shades. This knowledge assists florists in choosing colors that will evoke specific emotions and atmospheres in their designs.